Hailey Bieber Hosts Rhode Pop Up And Stars At Coachella While Justin Prepares Headline Set

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Summary
  • Hailey Bieber hosted an invite only Rhode World pop up at Coachella.
  • She wore a canary yellow mini and posted a thong selfie on Instagram stories.
  • Justin Bieber is set to headline the festival main stage, reportedly for over $10 million.
  • The couple own multiple high value properties across Ontario, Beverly Hills, Beverly Park and La Quinta.

Hailey Bieber attended Day Two of the Coachella festival and hosted an invite only Rhode World pop up on the fairgrounds, where she posed for a thumbs up photograph taken by Rhode president Lauren Ratner and greeted guests including model Marianne Fonseca.

For the activation she wore a spring ready canary yellow mini dress with purple splatter print trim, a slinky silhouette and a bias cut neckline, and presented a fresh, bronzed beauty look and glossy caramel hair, as reported in press coverage of the festival.

Separate reports show Bieber shared additional festival images, including a selfie wearing a yellow thong with blue trim and a cropped top reading Future Mrs. Bieber, a detail described in one outlet's account of her social media stories.

Her Coachella style also included vintage and editorial choices away from the Rhode booth, with a reported mirror selfie showing a 1990s Roberto Cavalli satin corset layered beneath a see through Chanel lace jacket, and a new hair look created by colorist Matt Rez with a cut by Justine Marjan and extensions by Priscilla Valdes.

She has kept Rhode active at the festival, and coverage notes the brand is launching a Rhode Beauty x The Biebers pimple patch product on rhodeskin.com, tied to her public appearances and marketing activity.

Couple Context And Related Developments

Justin Bieber is set to headline the festival main stage in a deal reported to be worth more than $10 million, while media reports note his 21 track album SWAG released in July 2025 as the context for his return to major live performance.

The couple's public moments at events have drawn scrutiny, including a lip reader's interpretation of a brief Super Bowl exchange published by a British tabloid, and a separate outlet quoting a source who said the pair were doing well and described their son Jack as a happy little boy.

Press profiles also detail Justin and Hailey Bieber's real estate portfolio, listing a Lakeside Ontario engagement estate bought for $5 million with 101 acres and a 9,000 square foot farmhouse, a 2019 Beverly Hills purchase for $8.5 million later sold for $7.995 million, a $25.8 million Beverly Park mansion of roughly 11,145 square feet on 2.5 acres, and a $16.6 million La Quinta property of about 10,000 square feet on one acre.