Jessica Alba reacted publicly after an Artemis II astronaut asked Mission Control for Honest lotion, a product from the company she co‑founded.
During a live NASA broadcast, astronaut Christina Koch said she was "looking for a specific community hygiene item that is Honest lotion," and the clip went viral. Jessica Alba posted a reaction reel in which she said, "What? That is wild," and described the moment as something she never expected in her life.
Footage from the Orion spacecraft also showed other brand‑name items floating inside the cabin, most notably a jar of Nutella, which prompted debate about whether such visibility amounted to covert advertising. NASA press secretary Bethany Stevens told reporters that "NASA does not select crew meals or food in association with brand partnerships." The agency explained that crews choose shelf‑stable foods because the spacecraft lacks refrigeration and storage constraints require nonperishable items.
The mission allowed crew members to bring consumer electronics for imagery and communications. Mission officials noted iPhone 17 devices and Nikon D5 cameras were onboard to help crews capture and share moments. Jared Isaacman was quoted saying the agency was giving crews tools to capture special moments for families and to share inspiring images with the public.
Media outlets varied in tone. Some lifestyle coverage highlighted Honest Company products and predicted increased demand, while news reports presented the astronaut request and floating Nutella as the basis for online speculation about product placement. NASA and mission officials rejected suggestions of formal brand partnerships.
Petition Backing And Company Background
Jessica Alba is also named among public figures supporting an open letter demanding closure of a family immigration detention site in South Texas. The petition, which Migrant Insider reported had surpassed 215,000 signatures, calls on federal officials and contractor CoreCivic to release children held at the Dilley Immigration Processing Center and to return families to their communities while cases proceed.
The letter, signed by artists, physicians and advocates, argues that children "endure trauma, neglect and conditions that violate basic standards of health, safety, dignity and human rights." The campaign drew endorsements from celebrities including Janelle Monáe, Jodie Foster, Spike Lee, Joan Baez and Quinta Brunson, alongside Jessica Alba.
Investigations have amplified concerns. An Associated Press report described families alleging worms in food, delayed medical care and nonstop lighting. The Texas Tribune published detainee letters alleging inadequate health care and inedible food. The American Academy of Pediatrics has stated children should not be detained, warning even short confinement can cause lasting harm. CoreCivic and federal officials have denied the claims, saying the facility provides a safe and respectful environment and rejecting accusations of systemic mistreatment.
