Sofia Vergara (sofia vergara) appears in a Super Bowl LX commercial for Skechers in which she discards older shoes and steps straight into the brand's hands free Slip-ins, a campaign scene noted in a separate article updated February 9, 2026.
SheKnows reported the ad features the Arch Fit Glide-Step Pro, a model that uses an engineered jacquard knit upper and stretch laces designed to stay tied, plus a Heel Pillow at the back to allow slipping in without bending.
SheKnows also described internal components, including a removable Arch Fit insole that supports the midfoot and a Glide-Step geometric midsole with cutout pods along the side intended to add spring and soften each step.
The style has earned the American Podiatric Medical Association Seal of Acceptance, which SheKnows said many shoppers with plantar fasciitis and chronic back pain look for when choosing everyday sneakers.
SheKnows reported shopper reactions, quoting users who say the Slip-ins reduce back and heel pain during day to day activities and walking, and who compared them favorably to more expensive brands.
The brand told SheKnows that Vergara first tried Skechers after a knee surgery left her seeking more supportive footwear, and that she officially joined the company as an ambassador in late 2025.
Sales Offers And Consumer Response
SheKnows noted Skechers is running a Valentine’s Stock Up event for Skechers Plus members, offering 15 percent off one item, 20 percent off two, and 25 percent off three or more items with code BEMINE, the report said.
The promotion applies to Arch Fit Glide-Step Pro styles and themed pairs, including Slip-ins Contour Foam Cozy Fit Sole Mate with a red heart print and UNO Champagne & Roses with embroidered roses and metallic trim, according to SheKnows.
SheKnows included firsthand shopper comments, such as a buyer who purchased the shoes for a sister with a history of back problems and said the sister now raves about comfort, support and style.
Another reviewer told SheKnows that using the Slip-ins for daily walking eased heel pain associated with plantar fasciitis, and that the slip-in feature adds convenience at the end of long work days.
