Apple is set to introduce its next-generation high-end phones with the Apple iPhone 18 Pro and iPhone 18 Pro Max, according to recent previews and a product comparison. The two models are presented as successors to the 17 Pro line.
A comparison listing of the two phones shows matching Hexa Core processors and identical 256 gigabyte internal storage. The same source lists Li ion batteries for both models while reporting different memory configurations.
The comparison cites 12 gigabytes of RAM for the Apple iPhone 18 Pro and 16 gigabytes for the Pro Max. It also records operating system differences, with the Pro Max shown running iOS v27 and the Pro on iOS v26. Those details were published alongside product pricing and a last updated note on Aug 16 2026.
On price, the comparison reports a current lowest price of one thousand ninety nine dollars for the Apple iPhone 18 Pro and one thousand two hundred ninety nine dollars for the Pro Max. A separate preview of the fall lineup discussed higher price expectations for the Pro series, noting some estimates put a Pro starting price at one thousand three hundred ninety nine dollars and the writer suggesting lower alternatives around one thousand one hundred ninety nine or one thousand two hundred forty nine dollars.
The preview frames September as the month when Apple will unveil the new Pro pair and an additional model. It also reports that Apple is delaying lower cost models until early 2027, which leaves this fall focused on premium devices alone.
Ultra Foldable Preview And Lineup Implications
The same preview described a third device dubbed iPhone Ultra, Apple’s rumored first foldable, expected to cost over two thousand dollars and establish a new premium tier. The Ultra is said to fold like a book with a roughly 5.4 inch outer display and a 7.8 inch inner screen resembling a small tablet.
Design cues are reported to echo the iPhone Air with a titanium border. Camera arrangements would include two rear cameras and two front facing cameras, one for each display. The Ultra would use Touch ID rather than Face ID, according to the preview.
Software and performance notes in the preview said iOS 27 will add side by side multitasking and adaptive landscape layouts suited to the foldable form factor. Performance is expected to match the iPhone 18 Pro, with the same A20 Pro chip, a vapor chamber cooling system and a C2 modem as reported.
The preview also highlighted uncertainty around the timing shift for the base iPhone 18 and an iPhone Air successor, saying it was unclear whether the change was strategic or a result of a memory supply issue. That absence of lower cost models is portrayed as concentrating Apple’s immediate lineup on premium hardware.
